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B.R.L – 103
Store Operations- I BRL 103 Solved Assignment 2022-23
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Assignment I
1. (a) Discuss the advantages of using demographic and
psychographic segmentation.
(b) Distinguish between strategic and resultant drivers.
2. (a) Explain the qualities of a good cashier with the help of
an example.
(b) How the changes in food retailing affect food prices?
3. (a) “In store, design is proportionately related to
profitability”. Discuss.
(b) Critically analyze the association between store operation,
store environment, productivity, and profitability in retail operations.
4. (a) “Promotion is a form of corporate communication that uses
various methods to reach a targeted audience with a certain message in order to
achieve specific organizational objectives”. Explain.
(b) In how many groups the assets can be categorized based on
usage? Also, explain each of the usage categories in a retail perspective.
5. (a) Explain the salient steps to be taken in planning and
designing a stores layout.
(b) Define the terms customer and consumer and explain them with
an example.
6. (a) What important principles have to be followed as a good
corporate citizen by retailers while doing recruitment?
(b) What are the different ways in which to optimization of space
availability is achieved?
7. (a) Define the space planning concept? What process one must
follow for a well-defined space planning concept?
(b) What important steps are followed in setting up an SOP?
Assignment II
8. What information is required to successfully manage the
supply chain? Explain each of these elements briefly.
9. What is the importance of organization structure in retail?
explain the important tasks performed in retail.
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BRL 103 Solved Assignment English Medium 2022-23 The Indira Gandhi National
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