Free MS 06 Solved Assignment English Medium 2022-23 for July 2022 and January 2023 Session, All IGNOU Assignments (Programme Wise) · Master's Degree Programmes · Bachelor's Degree Programmmes · P.G. Diplomaa Programmes · Diploma Programmes · Certificate Programmes. IGNOU Assignment 2022-203 (UPDATED) Get Here. IGNOU Assignment Status 2022-23, Marks, Grade Card, Practical Submission
M.S – 06
Marketing
for Managers MS 06 Solved Assignment 2022-23
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NOTE: All questions are
compulsory.
1. a) Explain the term marketing with suitable examples. Discuss
the elements of marketing mix and their role in strategy development.
b) With the help of secondary data sources (published or
internet) try and collect relevant and recent material in the last five years
with regard to infrastructure sector which indicates the type of marketing
effort is being made to develop and promote infrastructure sector.
2. a) Distinguish between products and services with suitable
illustrations. Discuss the concept of service and the reasons for growth of the
sector in the last five years (collect data from published and internet
sources).
b) What is the concept of product life cycle (PLC)? Discuss the
various stages of PLC in the following situations.
(i) any SUV model of your choice
(ii) electric bike
3. a) Explain and discuss the concept of a segment in marketing.
Take a hypothetical example of your choice and explain the bases for
segmentation and the decision to select its segment.
(b) Who is a consumer? Why knowledge of consumer behavior is
important for marketers in the design and development of firms offering?
Illustrate.
4. a) Explain the importance of branding in marketing of goods
and services. Select a suitable brand name and discuss the branding decisions
that you would consider in the following situations.
(a) a premium soap for men
(b) gearless motorcycle for women from a leading manufacturer.
b) As a Manager, you have been assigned the task of sales forecasting for the
following periods.
(a) Short term for – 6 months
(b) Midterm for – 2 years
(c) Long term for – 4-5 years
How would you go about in undertaking the said task for a small
passenger car. Discuss the determinants, approaches and evaluation criteria
that you wish to consider. Justify.
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IGNOU
MS 05 Solved Assignment English Medium 2022-23 The Indira Gandhi National Open
University has updated the IGNOU Assignment Status
2022-23 December Session so that students can know if their submission is
completed or not. Now if you have also submitted your Assignment/Practical/Project
till 15 December 2022 then you must be worried about the Assignment Status and
Grade Card. So we decided to come up with https://ignouadmission.samarth.edu.in/
Assignment
2022-23.