JMC 03 Solved Assignment 2021-22
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WRITING AND EDITING Solved Assignment 2021-22, Students are advised
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JMC 03 Solved Assignment
2021-22
Course Code : JMC 03
Course Title : REPORTING, WRITING AND EDITING
Assignment Code : JMC 03/TMA-01/2021
Coverage : All Blocks
Maximum Marks 100 Attempt all questions. All questions
carry equal marks.
Attempt all questions. All questions
carry equal marks.
Note: Answer all the questions. Each Question carries
equal marks. (20 each)
1. Many a times, in the haste to telecast a ‘Breaking
News’, TV channels do not verify the facts and thus end up giving wrong
information. They are found to issue corrigendums later. What steps do you
suggest, that the channels must take, to avoid such situations? (400 words)
Pandora
appears to have been waiting for the public statement made recently by the
police commissioner of Mumbai to open her dainty box and let out confusion,
wrapped in highly-charged emotions.The claim that some television channels were
caught red-handed bribing households to raise their television rating points
(TRP) was met with howls of approval from the rest of the media and an
exasperated public and, of course, equally cacophonous protests from those
accused of manipulation. Interestingly, almost the entire TV news industry
appears to have united as never before against this reported malpractice. In
this bedlam, major issues are, however, getting mixed up and while scores are
being settled, the unprecedented nationwide interest, alarm and angst should
call for some positive course-correction.After all, the matter involves not
only the Rs 27,000 crore of revenue that TV channels garner from advertisers
and product sellers, it also affects the more critical phenomenon of
agenda-based television controlling public tastes and views. The exaggerated
sensation that some channels whipped up in the last few weeks to transform an
otherwise simple case of a star’s death by suicide and his alleged use of drugs
and anti-depressants that held audiences in almost hypnotic control is very
worrisome. It also revealed an extraordinary level of both toxicity and a
dangerously unbalanced spirit of revenge.Even those who have been critical of
the manner in which some determined television heads have deliberately and
systematically been injecting malignancy were taken aback by the Sushant Singh
Rajput coverage.
A
constant criticism against BARC is that 44,000 meters can hardly claim to
represent the views of nearly 20 crore television households. True, very true,
though all sample surveys have similar limitations. BARC had been tasked by the
government to instal 55,000 meters by 2021 while the Telecom Regulatory
Authority of India (TRAI) had recommended that the sample size be increased to
60,000 by now and to 100,000 by the end of 2022. One may still argue that a few
thousand additional meters may not make much of a difference as the sampling
size still remains small when compared to the mammoth ‘universe’. But then, sampling
is all about getting the right feel from relatively smaller numbers based on
sound statistical principles and honest execution.BARC’s board, consisting of
representatives from the television and advertising industry, may like to
explain why it is trailing in this task of expanding the sampling base. One
response that we can anticipate is that this requires a lot of funding and, if
serious, the government could perhaps chip in here. At this point, it is worth
noting that BARC has reportedly been successful in lowering the cost of these
meters that are now made in India. Foreign suppliers had initially demanded
some Rs 1.5 lakh per meter, but after BARC’s indigenisation programme, the
current costs are a tenth of this price.We may also note that the sample
households are selected through an ‘establishment survey’ of three lakh TV
households that BARC conducts every few years. It is based on agreed
socioeconomic and other important criteria, and the selection processes are
carried out by computers. This then becomes the ‘base’ from which the 44,000
households are selected again by the computer, for installing meters. Within
these TV households each member of the family is given a separate code to
distinguish her or his programme selection, which is recorded separately – for
presenting more granular data.
2. These days, due to viewing of content on mobile
phones, short films are becoming very popular. Watch any such pocket move of
ten to fifteen minutes duration and write its review. (400 words)
3. In the Pandemic situation, science and medical
reporting became very important. In your view, what are the unique
characteristics of such news coverage? What considerations and preparations
must a reporter do while covering medical related stories? (350 words)
4. With the advent of Digital Media, ethical
considerations are undergoing a change. Share your views on what and how the
online media can do to remain ethical in these changing times. (400 words)
5. Listen to the morning news at All India Radio for
three consecutive days. Comment on the News Readers and Format of the Bulletin.
Write a letter/ e mail to the News Reader you liked the most.
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Assignment 2021-22 After submitting the assignment, you can check you
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