IGNOU BRL 006 Solved Assignment English Medium 2022-23

Free BRL 006 Solved Assignment English Medium 2022-23 for July 2022 and January 2023 Session, All IGNOU Assignments (Programme Wise) · Master's Degree Programmes · Bachelor's Degree Programmmes · P.G. Diplomaa Programmes · Diploma Programmes · Certificate Programmes. IGNOU Assignment 2022-23 (UPDATED) Get Here. IGNOU Assignment Status 2022-23, Marks, Grade Card, Practical Submission

B.R.L – 006

Buying and Merchandising-1 BRL 006 Solved Assignment 2022-23

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Assignment I

1. What do you mean by brand management? Describe various components of brand management.

2. “The concept of category caption is helpful but it requires watch.” Explain.

3. Explain the importance of the merchandise planning in the retail business. Describe different factors that are taken into account for this purpose.

4. Describe nine laws that influence buyer’s price sensitivity.

5. “Selecting an appropriate vendor is the key step in the success of an enterprise.” Elaborate.

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6. Distinguish between:

(a) Fad Category and Fashion Category.

(b) Mark-up pricing and Mark-down pricing

7. Explain the concept of open-to-buy. How is it helpful in increasing profits of a retail store?

Assignment - II

8. Explain different ratios that measure the performance of the store operations.

9. What is a private label? What are the major challenges faced by it?

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